William S. Briggs – Architect

http://www.williamsbriggs.com
http://parkcities.bubblelife.com/community/william_briggs

When the economic downturn hit, everyone associated with the housing market felt the devastation. William Briggs, a noted architect, had been designing new homes in the Park Cities and North Dallas for almost 20 years. Until the downturn, he had successfully relied on word-of-mouth referrals from previous clients and builders. After the downturn, what little work was available was highly competitive with as many as 6-10 other architects asking for the job.

William contacted BubbleLife looking for something that would make up for the lost referrals and make him more competitive with other architects. With money tight, BubbleLife designed an affordable strategy that:

• Redesigned his website with one that ranked better with Google, showcased his previous work and helped him close new business.
• Designed a neighborhood advertising campaign on BubbleLife.com to build his brand among potential customers in his targeted neighborhoods.
• Implemented a content strategy through a Neighborhood Marketing Center that further enhances his brand and gives him more tools to compete with other architects.

From the very beginning, BubbleLife’s solution started providing much needed results. Within 24 hours of launching his new website, William received his first lead. Within the first month, the advertising campaign started generating new leads. Within the first three months, the content helped him close business for larger fees. The combination of website, advertising and content helped William get through the worst of the downturn.

BubbleLife Media’s unique Insights monthly report helps William target his articles, keeps him up-to-date with the latest results and provides direction on when to change his advertising. BubbleLife’s affordable solution is now a consistent part of his marketing efforts and delivers new word-of-mouth referrals from a much broader audience.

What BubbleLife Media Delivered: Results!